Everyone has ideas. Great PMs have evidence.

That’s the question Ainna exists to answer. Most product ideas fail not because they’re bad, but because they were never properly framed — or not assessed in the right context, with the right model, or by the right people. Ainna guides you through structured analysis: framing the problem, identifying the user, sizing the market, mapping competitors, and scoring the opportunity across viability, feasibility, desirability, and strategic fit. But scoring isn’t the end of the process — it’s part of it. Ainna uses the score to set focus, orchestrate feedback, and push the concept forward. The outcome is an idea taken to the next level — or a clear signal that it’s time to pivot, before you’ve committed resources to the wrong bet.

They solve different problems at different stages. Aha! and Productboard are roadmap and backlog management tools — they help you organise and prioritise work once you've decided what to build. Jira is execution and tracking. Ainna operates upstream: it helps you decide whether to build and what the opportunity actually is before you commit to a roadmap. Think of it as the strategic thinking layer that feeds your PM stack. The output — validated opportunity framing, competitive positioning, market sizing, stakeholder-ready documentation — is what you bring into your roadmap tool with conviction, not guesswork.

Simple, transparent pricing — entirely under your control. Every plan gives you full access to Ainna for a month: the conversation, The Judge, The Panel, and all document generation. No hidden fees, no lock-in.

An opportunity is a product idea taken through the full process: framed, reviewed, enriched, and assessed — a complete 360° view of a product or business concept with all the analysis and documents that come with it. Your plan determines how many opportunities you can process each month. Brainstorming and exploring ideas? Always unlimited on every plan.

The best part: you decide when you need Ainna. Use it intensively for a product bet or a funding round, then pause your plan when you’re between projects. Resume whenever the next big decision lands — your work stays exactly where you left it. No penalty, no re-onboarding. Use it intensively? Save up to 20% with annual billing.

In more ways than you might expect. Start with the obvious: Ainna is built on The Innovation Mode — a proven strategic methodology — and a purpose-built technology architecture. Ainna knows which questions to ask, which assumptions to challenge, and which blind spots to surface. Generic AI tools react to your prompts. Ainna leads the process: it orchestrates the strategic thinking, pushes back when your framing is weak, and questions assumptions you haven’t examined. The difference isn’t speed — it’s depth.

Now consider the practical gap: even if a product expert knew exactly what to ask and prompted a generic AI perfectly — an unrealistic assumption — they would still spend hours or days gathering, exporting, structuring, formatting, cross-referencing, and packaging the results into a solid product concept and then creating PRDs or pitch decks. Ainna delivers that in a few minutes of guided conversation: branded pitch decks, PRDs, one-pagers, competitive landscapes, persona profiles, all generated from a single body of strategic work — with fast iterations and continuous improvement through ongoing conversation.

But the gap that generic AI can never close is the human element. Ainna is architected around a human-in-the-loop principle — and the human is not only you. On premium plans, you can invite the people you trust — domain experts, co-founders, advisors, potential customers — to review your opportunities and contribute their own perspectives to the framing and assessment. The Panel lets multiple human experts independently evaluate your opportunity alongside Ainna’s AI-driven assessment from The Judge. They can validate, challenge, refine, or disagree. No generic AI tool can replicate this — because the value isn’t in the AI alone. It’s in the structured collaboration between AI analysis and human judgement. This unique architecture is patent-pending.

Ainna generates rich, themed, branded document packages — pitch decks (PPTX), product requirements documents (DOCX), executive one-pagers, problem framing documents, and portfolio decks. Each document type serves a different purpose: pitch decks cover market analysis, competitive positioning, and financial framing; PRDs detail technical requirements, user journeys, and implementation roadmaps; one-pagers distil the opportunity to its sharpest form. All are formatted with your logo and company identity, with contextual AI-generated visuals. Everything exports as fully editable files you own forever.

The quality is stakeholder-ready from generation — structure, narrative, and formatting need no rework. That said, Ainna is built on a human-in-the-loop principle: the platform actively encourages you to review, refine, and bring your domain expertise to the final output. Market data, financial projections, and competitor claims deserve your professional judgement before they reach a stakeholder. The AI does the heavy lifting. You make it yours.

You own everything — 100%, forever. Your ideas, strategies, and all generated outputs — including editable documents and decks — belong entirely to you. Use them for any business purpose: investor pitches, internal presentations, stakeholder alignment, team templates. On the privacy side: we never use your data to train AI models, never share your content with other users, and never sell your information. All data is hosted in EU data centres under GDPR. Document file artifacts auto-delete 30 days after generation, re-downloadable anytime from the underlying data. Your strategic data stays as long as your plan is active. Hard-delete anytime — no backups, no recovery, gone.

Yes. The free trial gives you access to core functionality and selected features with no credit card required. Start with a draft idea or a problem and let Ainna drive the strategic conversation, or ask Ainna to sharpen and improve your concept. See what The Judge thinks about your opportunity and explore their constructive criticism. When you're ready to unlock premium features and the complete documentation engine, choose the plan that fits your workflow.